After listening to a teleseminar this afternoon – "Search Marketing Trends and Tactics" – it appears the obvious has been confirmed by marketing research; budgets for online SEO and related online marketing tactics will continue to increase. The data for the teleseminar was gathered from: Surveys of 2,475 Search Engine Marketers and 711 SEM Agency [...]
The Benefits of Direct Response Marketing
Direct response marketing is a key component of any marketing plan in today's business world. When looking for immediate feedback, which should always be measured, direct response marketing strategies are preferred especially when it comes to trade show marketing. Our friends over at ExhibitorsJournal.com posted a nice piece on the benefits of direct response marketing [...]
New Friend Features From Wink
Wink is a great place to track your "places on the web" for sharing with your friends. Here is an update from the folks at Wink that I rec'd today: New Friend Features from Wink! A fun way to keep in touch… We here at Wink have added some cool new features to help you [...]
Tips For Your Proposal Graphics and Oral Presentations
The graphics (visuals) we use in our sales and marketing presentations are often gathered from canned material we use in our written proposals. But most visuals in a written proposal are far too detailed, wordy, and difficult to read when used in an oral presentation. You’ll be far better off, and you'll save time and [...]
Giving Away Memberships Helps Rocket Premium Subscriptions
Should you give away some content to increase the number of people paying for your site's premier content? MarketingSherpa just released a case study that discusses how Linden Lab tested and implemented this tactic to radically improve its paid membership rates. This is the link to the report.
TOP 10 Picks for 2007 – Emerging Technologies
Desktop software that allows musicians to play in sync over the internet – as if they are in the same studio – is one of many emerging technologies demonstrated at DEMO 2007 this year. Head on over to Read/Write Web's post for their TOP 10 Picks From DEMO 2007. You won't be disappointed.
