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	<title>Greg Magnus &#187; Marketing</title>
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	<link>http://eoecho.com/gregmagnus</link>
	<description>AIM Custom Media Websites Blogs Glen Allen, VA 23059</description>
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		<title>Marketers on the Move to Retain Market Share</title>
		<link>http://eoecho.com/gregmagnus/2008/12/marketers-on-the-move-to-retain-market-share/</link>
		<comments>http://eoecho.com/gregmagnus/2008/12/marketers-on-the-move-to-retain-market-share/#comments</comments>
		<pubDate>Thu, 18 Dec 2008 14:17:59 +0000</pubDate>
		<dc:creator>greg magnus</dc:creator>
				<category><![CDATA[AIM Custom Media News]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[online marketing]]></category>

		<guid isPermaLink="false">http://www.eoecho.com/gregmagnus/2008/12/marketers-on-the-move-to-retain-market-share/</guid>
		<description><![CDATA[Online marketing ad spends continue to trend up as target audiences spend more time on the Internet. Marketers are responding by shifting their marketing budgets to retain market share. According to recent findings by the European Interactive Advertising Association (EIAA), the Internet has more than gained traction, it is the place to attract new customers [...]]]></description>
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		<title>Opportunities Abound During Tough Economic Times</title>
		<link>http://eoecho.com/gregmagnus/2008/10/opportunities-abound-during-tough-economic-times/</link>
		<comments>http://eoecho.com/gregmagnus/2008/10/opportunities-abound-during-tough-economic-times/#comments</comments>
		<pubDate>Wed, 29 Oct 2008 20:24:56 +0000</pubDate>
		<dc:creator>greg magnus</dc:creator>
				<category><![CDATA[Custom Media Publishing]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[budgets]]></category>
		<category><![CDATA[marketers]]></category>
		<category><![CDATA[referrals]]></category>
		<category><![CDATA[richmond]]></category>
		<category><![CDATA[targeting]]></category>
		<category><![CDATA[websites]]></category>

		<guid isPermaLink="false">http://www.eoecho.com/gregmagnus/2008/10/opportunities-abound-during-tough-economic-times/</guid>
		<description><![CDATA[Contrarian view? Absolutely not. The best time to strike is when your competitors are off guard. While they gather in their conference rooms to complain about the economy, use this golden opportunity to reach out to your existing customers and find new prospects. Far too many business owners absolutely take the wrong approach. They hunker [...]]]></description>
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		<title>Promo Content Working Better Than Expected B2B</title>
		<link>http://eoecho.com/gregmagnus/2008/08/promo-content-working-better-than-expected-b2b/</link>
		<comments>http://eoecho.com/gregmagnus/2008/08/promo-content-working-better-than-expected-b2b/#comments</comments>
		<pubDate>Wed, 20 Aug 2008 18:39:32 +0000</pubDate>
		<dc:creator>greg magnus</dc:creator>
				<category><![CDATA[AIM Custom Media News]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[aimcustom.com]]></category>
		<category><![CDATA[B-to-B marketing]]></category>
		<category><![CDATA[promotional copy]]></category>
		<category><![CDATA[targeting]]></category>

		<guid isPermaLink="false">http://www.eoecho.com/gregmagnus/2008/08/promo-content-working-better-than-expected-b2b/</guid>
		<description><![CDATA[We all know that content is king, right? Not necessarily. Too much content performs poorly if the recipient doesn&#039;t have the time to read it. And, if the goal of your email marketing content is to sell then don&#039;t dismiss targeted B-to-B promotional copy. Here&#039;s my point. B-to-B email marketing focuses heavily on relevant content [...]]]></description>
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		<title>Publishers Seek Online Networks For New Releases</title>
		<link>http://eoecho.com/gregmagnus/2008/06/publishers-seek-online-networks-for-new-releases/</link>
		<comments>http://eoecho.com/gregmagnus/2008/06/publishers-seek-online-networks-for-new-releases/#comments</comments>
		<pubDate>Fri, 06 Jun 2008 13:16:45 +0000</pubDate>
		<dc:creator>greg magnus</dc:creator>
				<category><![CDATA[AIM Custom Media News]]></category>
		<category><![CDATA[Custom Media Publishing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[custom publishing]]></category>
		<category><![CDATA[kindle]]></category>
		<category><![CDATA[marketing pr]]></category>
		<category><![CDATA[press releases]]></category>

		<guid isPermaLink="false">http://www.eoecho.com/gregmagnus/2008/06/publishers-seek-online-networks-for-new-releases/</guid>
		<description><![CDATA[You wrap up the final pages of your manuscript and within three-weeks you are on the &#34;Hot New Releases&#34; list. Sound too good to be true? It&#039;s not and publishers are using online social networks successfully to promote their books, white papers and business services. For instance, we found this release on PRWEB (one of [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Blogging for Dollars and New Business</title>
		<link>http://eoecho.com/gregmagnus/2008/02/blogging-for-dollars-and-new-business/</link>
		<comments>http://eoecho.com/gregmagnus/2008/02/blogging-for-dollars-and-new-business/#comments</comments>
		<pubDate>Sat, 02 Feb 2008 12:57:26 +0000</pubDate>
		<dc:creator>greg magnus</dc:creator>
				<category><![CDATA[Blogging Tips]]></category>
		<category><![CDATA[Custom Media Publishing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Web Tools]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[content management systems]]></category>
		<category><![CDATA[content management systems cms]]></category>
		<category><![CDATA[earning money]]></category>
		<category><![CDATA[effective online marketing]]></category>
		<category><![CDATA[management and marketing]]></category>
		<category><![CDATA[marketing tools]]></category>
		<category><![CDATA[marketingsherpa]]></category>
		<category><![CDATA[small business owners]]></category>
		<category><![CDATA[website developers]]></category>
		<category><![CDATA[websites]]></category>

		<guid isPermaLink="false">http://www.eoecho.com/gregmagnus/2008/02/blogging-for-dollars-and-new-business/</guid>
		<description><![CDATA[Not many know it but, content management systems (CMS) are replacing websites and savvy website developers are using certain blog functions as both management and marketing tools. And, as we discuss frequently with business owners, CMS-driven websites are hands down one of the most cost-effective online marketing tools. In fact, many small business owners are [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why will Pepsi run a Superbowl ad without words?</title>
		<link>http://eoecho.com/gregmagnus/2008/01/why-will-pepsi-run-a-superbowl-ad-without-words/</link>
		<comments>http://eoecho.com/gregmagnus/2008/01/why-will-pepsi-run-a-superbowl-ad-without-words/#comments</comments>
		<pubDate>Wed, 30 Jan 2008 17:37:51 +0000</pubDate>
		<dc:creator>greg magnus</dc:creator>
				<category><![CDATA[Custom Media Publishing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[aimcustom.com]]></category>
		<category><![CDATA[benefits of images]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[clip art images]]></category>
		<category><![CDATA[corporate identity package]]></category>
		<category><![CDATA[custom media]]></category>
		<category><![CDATA[effective graphics]]></category>
		<category><![CDATA[email newsletter]]></category>
		<category><![CDATA[first impressions]]></category>
		<category><![CDATA[free clip art images]]></category>
		<category><![CDATA[graphic artist]]></category>
		<category><![CDATA[graphics]]></category>
		<category><![CDATA[marketing materials]]></category>
		<category><![CDATA[pepsi]]></category>
		<category><![CDATA[professional graphic artist]]></category>
		<category><![CDATA[s]]></category>
		<category><![CDATA[savvy marketers]]></category>
		<category><![CDATA[superbowl ad]]></category>

		<guid isPermaLink="false">http://www.eoecho.com/gregmagnus/2008/01/why-will-pepsi-run-a-superbowl-ad-without-words/</guid>
		<description><![CDATA[During the Superbowl this Sunday you&#039;ll see some of the most creative advertisements of our time. Pay particular attention to the Pepsi ad but you won&#039;t need to listen. It is all images &#8211; no words. Why would they consider this strategy for such an expensive ad? One reason all savvy marketers are aware of [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Tutorial for Enhancing Local Search Results SEO</title>
		<link>http://eoecho.com/gregmagnus/2008/01/tutorial-for-enhancing-local-search-results-seo/</link>
		<comments>http://eoecho.com/gregmagnus/2008/01/tutorial-for-enhancing-local-search-results-seo/#comments</comments>
		<pubDate>Tue, 22 Jan 2008 17:01:40 +0000</pubDate>
		<dc:creator>greg magnus</dc:creator>
				<category><![CDATA[Custom Media Publishing]]></category>
		<category><![CDATA[geotargeting]]></category>
		<category><![CDATA[Local Search SEO]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[chesterfield]]></category>
		<category><![CDATA[hanover]]></category>
		<category><![CDATA[henrico]]></category>
		<category><![CDATA[local search]]></category>
		<category><![CDATA[local search tips]]></category>
		<category><![CDATA[metro richmond]]></category>
		<category><![CDATA[online marketing strategies]]></category>
		<category><![CDATA[richmond]]></category>
		<category><![CDATA[richmond virginia area]]></category>
		<category><![CDATA[search ranking]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[simple online marketing]]></category>
		<category><![CDATA[strategic marketing]]></category>
		<category><![CDATA[tutorial]]></category>
		<category><![CDATA[virginia]]></category>
		<category><![CDATA[websites]]></category>

		<guid isPermaLink="false">http://www.eoecho.com/gregmagnus/2008/01/tutorial-for-enhancing-local-search-results-seo/</guid>
		<description><![CDATA[This article covers simple online marketing strategies you can use to improve your ranking for local search results (SEO). So, how do you let everyone know you&#039;re in town? Local Search Marketing Strategies and SEO Tips Before you start bidding on keywords and throw money at PPC (pay per click) marketing, consider using simple &#34;organic [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Why Companies Are Moving Marketing Online The Emerging Trends</title>
		<link>http://eoecho.com/gregmagnus/2008/01/why-companies-are-moving-marketing-online-the-emerging-trends/</link>
		<comments>http://eoecho.com/gregmagnus/2008/01/why-companies-are-moving-marketing-online-the-emerging-trends/#comments</comments>
		<pubDate>Wed, 16 Jan 2008 13:39:56 +0000</pubDate>
		<dc:creator>greg magnus</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[Web Tools]]></category>
		<category><![CDATA[aim custom]]></category>
		<category><![CDATA[aimcustom.com]]></category>
		<category><![CDATA[budgets]]></category>
		<category><![CDATA[business owners]]></category>
		<category><![CDATA[direct marketing association]]></category>
		<category><![CDATA[direct response]]></category>
		<category><![CDATA[email marketing trends]]></category>
		<category><![CDATA[marketers]]></category>
		<category><![CDATA[marketing roi]]></category>
		<category><![CDATA[marketing strategies]]></category>
		<category><![CDATA[mckinsey]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[online tools]]></category>
		<category><![CDATA[rich websites]]></category>
		<category><![CDATA[substantial returns]]></category>

		<guid isPermaLink="false">http://www.eoecho.com/gregmagnus/2008/01/why-companies-are-moving-marketing-online-%e2%80%93-the-emerging-trends/</guid>
		<description><![CDATA[The amount of research supporting the effectiveness of online marketing is staggering yet many business owners are still unconvinced or just inadequately informed. If you are seriously looking for reasons to justify spending marketing dollars online, here are a few facts and trends to ponder: Although most marketers allocate minuscule amounts of their budgets to [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Reaching Target Markets Through Online Communities</title>
		<link>http://eoecho.com/gregmagnus/2007/12/reaching-target-markets-through-online-communities/</link>
		<comments>http://eoecho.com/gregmagnus/2007/12/reaching-target-markets-through-online-communities/#comments</comments>
		<pubDate>Mon, 10 Dec 2007 20:12:31 +0000</pubDate>
		<dc:creator>greg magnus</dc:creator>
				<category><![CDATA[Custom Media Publishing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[2008 marketing strategy]]></category>
		<category><![CDATA[AIM Custom Media]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[online communities]]></category>
		<category><![CDATA[online marketing]]></category>

		<guid isPermaLink="false">http://www.eoecho.com/gregmagnus/2007/12/reaching-target-markets-through-online-communities/</guid>
		<description><![CDATA[You don&#039;t need me to tell you online communities and social networks are powerful interactive marketing tools. What you may need to know is why you shouldn&#039;t wait any longer before you get involved. I&#039;ll get to that but first let&#039;s consider just a few of your options: blogs, chat rooms, forums, business networks, product [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What is Cyber Monday?</title>
		<link>http://eoecho.com/gregmagnus/2007/11/what-is-cyber-monday/</link>
		<comments>http://eoecho.com/gregmagnus/2007/11/what-is-cyber-monday/#comments</comments>
		<pubDate>Sun, 25 Nov 2007 16:57:31 +0000</pubDate>
		<dc:creator>greg magnus</dc:creator>
				<category><![CDATA[Custom Media Publishing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Misc.]]></category>
		<category><![CDATA[cyber Monday]]></category>
		<category><![CDATA[define cyber Monday]]></category>
		<category><![CDATA[eoecho.com]]></category>
		<category><![CDATA[marketing online]]></category>
		<category><![CDATA[online shopping]]></category>
		<category><![CDATA[overstock.com]]></category>

		<guid isPermaLink="false">http://www.eoecho.com/gregmagnus/2007/11/what-is-cyber-monday/</guid>
		<description><![CDATA[The term Cyber Monday refers to the Monday immediately following Black Friday; the first Monday after Thanksgiving Day. It is considered the ceremonial kick-off of the online holiday shopping season. Whereas Black Friday is associated with traditional brick-and-mortar stores, &#34;Cyber Monday&#34; symbolizes one of the busiest days of the year for online retailers although the [...]]]></description>
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