The term Cyber Monday refers to the Monday immediately following Black Friday; the first Monday after Thanksgiving Day. It is considered the ceremonial kick-off of the online holiday shopping season. Whereas Black Friday is associated with traditional brick-and-mortar stores, "Cyber Monday" symbolizes one of the busiest days of the year for online retailers although the [...]
Searching for Business Online
The results are more compelling now than ever. If you think a line item for online marketing in your 2008 budget is an option, consider this: Odds are strong that your customers will read online content developed by your competition in 2008 (articles, testimonials, blog comments, e-newsletters, PR news, e-reports, etc.) Your competition more than [...]
Legal Sources For Free Stock Photos
As a custom publisher I'm always looking for images to use for client projects. Most often, our graphic artists will create a custom images that fits the purpose of the communication. Having the right image is important – savvy marketers know that 93% of communication is non-verbal and that your prospects and clients – are [...]
Guide to Buying Toys Online
What websites should you visit when buying toys online? Thousands are vying for your holiday dollar but few have the credibility of the market leaders Amazon and Walmart. From a marketing perspective, Amazon has made a significant investment in technology during the past year that puts them at the top of everyone's list when shopping [...]
