Earlier this week, I attended a local Media Trade Show and sat in on an Internet Marketing Strategies seminar. The speaker was an experienced spokesperson for wireless carriers, Nextel and Sprint. And, he has appeared on the Fox Morning Show, ABC News, CNet Live Radio, The New York Times, Industry Standard, Wired, and numerous other news programs.
Overall, he gave an interesting presentation on basic SEO concepts and marketing strategies, but when it came to blogging he appeared clueless. Although blogging is one of the better ways to build social connections for networking, he presented blogs as diaries of people expressing their innermost thoughts and mundane daily activities. He clearly didn’t do his homework before adding a brief discussion of blogs in his presentation.
Blogs are quoted on almost every news program and lead bloggers are changing the media landscape, as well as public opinion and the outcome of political elections. Not so mundane.
The economic world likewise depends on networks. General Electric, for example, is famous for moving people across organizational boundaries and for using training programs to give people from different geographies an opportunity to forge lasting social connections.
– Eric Beinhocker, The Origin of Wealth
[tags] Internet Marketing Strategies, Blogging, eoecho.com, eoecho [/tags]