The Pew Internet Project has several excellent articles and non-biased research reports. If you haven’t already, check out their website, which includes reports such as the following:
- Eight million American adults say they have created blogs
- Blog readership jumped 58% in 2004
- 5% of internet users say they use RSS aggregators or XML readers to get the news and other information delivered from blogs and web sites
- 12% of internet users have posted comments or other material on blogs
- Still, 62% of internet users do not know what a blog is
- By the end of 2005, 50 million Americans got news online on a typical day, a sizable increase since 2002. Much of that growth has been fueled by the rise in the number of home broadband connections.
- Over the last four years, overall internet penetration rose from 58% of all adult Americans to 70%, and home broadband penetration grew from 20 million people (or
10% of adult Americans) to 74 million people (37% of adult Americans). - Online news consumers are willing to register for news, but are not willing to pay.
Who’s Online
A frequently updated table showing the current demographics of Internet users.
I assume the majority of my blog readers are using a broadband connection. Is this true, are you using broadband?
[tags] Blogging, Weblog, Internet users, trends, Pew Internet Project, eoecho.com [/tags]
[...] Whether its a local restaurant review, a professional service, or this week’s weather forecast, everyone now turns to the Internet and its use has long since exceeded critical mass (see Pew Internet Project, Who’s Online for stats). For business owners and associations, a dynamic online marketing presence is no longer an option – it’s mandatory. [...]